As we head into the weekend, here are today’s top Social TV must-reads:
- Social-TV awards provider Viggle added the National Basketball Association as a partner and will begin a program of awards and discounts during the playoffs tonight.
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May 3rd, 2013
Research, Social Media, Sports, Technology, TV News
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Our top story is Nielsen’s announcement this morning of its pilot program to measure TV content viewed online, a move that will encompass sweeps in May and go through July. For other top stories in our mid-day roundup Read more
April 30th, 2013
Advertising, Social Media, Sports, Technology, TV News
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Nielsen is expected to announce Tuesday that it is testing a tool to measure online viewing of TV shows, the latest step in the company’s efforts to improve how it tracks digital audiences.
Broadcast and cable networks, including NBC, Fox, ABC, Univision, Discovery and A+E, have signed up for the pilot program for “Nielsen Digital Program Ratings,” which will happen over the next few months before a broader commercial rollout later this year. Read more
April 30th, 2013
Technology, TV News
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Our top story today is Viggle’s announcement of a contest for developers to compete to create apps for the Viggle platform.
We start our midday roundup of Social TV must-reads with the latest ratings news from Sunday night. Read more
April 29th, 2013
Advertising, Social Media, Sports, Technology, TV News, Videos
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Word Cloud for Wednesday, April 24, 2013
(Image from Watertown, Mass., via Fox) Last week’s tragedy in Boston had viewers going to cable, with Fox winning Friday night’s 7 p.m. hour, when news broke.
Is it app season? As we have poured through literally hundreds of news links today, we have selected almost a half dozen articles about new TV-related apps, ranging from former quarterback Joe Montana “Social Fantasy App” to a synced iPad app that lets viewers purchase what they see, already integrated with the show, ‘Scandal.’
Netflicks and Univision reported good quarters, research came out that ties Facebook to TV viewership, the upfronts and sports are among the articles we have picked for you today in our mid-day Social TV must-reads. Read more
April 23rd, 2013
Advertising, Research, Social Media, Sports, Technology, TV News
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Facebook is considering video ads on the timeline at $1 million each. Will that crack open TV budgets for social? Check out that story as well as the latest stories about ratings, news about upstart Aereo, Verizon’s quarterly results, Zeebox, the upfronts, content and a look at the Latin market in our daily mid-day roundup of must-read news for social TV professionals. Read more
April 18th, 2013
Advertising, Research, Social Media, Sports, Technology, TV News
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