Monday’s Opening Day Social TV Must-Reads (April 1)
No fooling, we are adding new features starting today with a breakout of overnight Social TV analytics, from the postings of Trendrr and SocialGuide. You can read the article here.
Additionally, on Mondays we will be breaking out sports social TV news as we get ready for the Sports Social TV Summit and awards on May 29, 2013, at the Bel-Air Country Club in Los Angeles. Big news today is the opening day of the major leagues as well as follow-up stories from this weekend’s NCAA tournament as well as more. You can read them here.
Today, we have our daily look at what the critics are picking to watch tonight, the latest ratings articles as well as important stories from across the web. We have second-screen stories, apps and so much more, including our daily look at the Latin Market.
So, take a look and let us know what you think. We are @socialTVDaily on Twitter and are at Facebook.com/socialtvdaily.
Critics’ Picks for TV Tonight
- LA Times: ‘Castle’ on ABC
Read the article http://www.latimes.com/entertainment/tv/showtracker/la-et-st-mondays-tv-highlights-castle-on-abc-20130329,0,2740105.story
- USA Today: ‘Bates Motel,’ ‘The Following’
Read the article http://www.usatoday.com/story/life/tv/2013/04/01/bianco-critics-corner-april-1/2024351/
- NY Times Via Seattle Times: ‘Revolution,’ ‘Bates Motel’
Read the article http://seattletimes.com/html/television/2020671376_tvpicks01xml.html
TV Ratings
NCAA Elite Eight Helps CBS Win Sunday, ‘Celebrity Apprentice’ Down
CBS’ coverage of the NCAA tournament Elite Eight round pushed its prime-time slate back about 40 minutes Sunday night — and helped the network score an across-the-board ratings win in the process.
Read the article http://blog.zap2it.com/frominsidethebox/2013/04/tv-ratings-ncaa-elite-eight-helps-cbs-win-sunday-celebrity-apprentice-down.html
Social TV
Tamala Jones Credits Social Media for ‘Castle’s’ Surprisingly Lengthy Run
Tamala Jones credits series star Nathan Fillion’s web-savvy, and specifically his early embrace of Twitter. He sat (the entire cast) down and said, ‘Hey, there’s this thing called Twitter. It’s better than Facebook and MySpace. You guys have got to get on it and start tweeting about the show. “And we all did, and the fans spread the word – worldwide.”
Read the article http://www.torontosun.com/2013/03/31/tamala-jones-credits-social-media-for-castles-surprisingly-lengthy-run
Second Screen
- What Does That Second Screen Mean for Viewers and Advertisers?
On the one hand, advertisers will have to work harder to get and keep people’s attention as they flit from screen to screen, studies suggest. On the other, second-screen apps that complement the TV viewing experience can heighten people’s response to the advertising and programming.
Read the article http://www.adweek.com/news/technology/what-does-second-screen-mean-viewers-and-advertisers-148240
- USA Syncs Up Better Second Screen View
USA says nearly 40,000 fans found and engaged with Psych content Wednesday across different platforms during and after the 100th episode. The network says fans spent more than 13 minutes on average in the app of their choice.
Read the article http://www.broadcastingcable.com/article/492617-USA_Syncs_Up_Better_Second_Screen_View.php
Hardware
- Aereo Wins Major Court Battle Against TV Networks
The United States Second Circuit Court of Appeals just rejected an appeal from TV networks against web-television company Aereo by a 2-1 vote, concluding that Aereo’s system does not infringe the broadcaster’s copyrights.
Read the article http://www.theverge.com/2013/4/1/4170312/aereo-wins-major-court-battle-against-tv-networks
- Review of Roku 3: Could It Kill Cable and Satellite TV?
To answer the question posed by the title of this article, Roku — by itself – definitely won’t kill cable and satellite. But, along with other streaming options, it will further put a dent in the oligopoly of home video providers that has been continually raising its prices over the years. What I like about Roku is that it gives users a choice.
Read the article http://www.forbes.com/sites/larrymagid/2013/04/01/review-of-roku-3-could-it-kill-cable-and-satellite-tv/
Content
Overcrowded Pilot Season Is Leveling the TV Playing Field
Broadcast and cable networks — as well as new TV player Amazon — are all participating in the current pilot season, which means that more than 100 new shows are scouting A-list actors and directors simultaneously.
Read the article http://www.vulture.com/2013/03/talent-shortage-during-tv-pilot-seasons.html
Video
YouTube Co-Founder Chad Hurley Teases MixBit, a New Collaborative Online Video Platform
May be ready within a month
Read the article http://thenextweb.com/insider/2013/04/01/youtube-co-founder-chad-hurley-teases-mixbit-a-collaborative-video-service-on-twitter/
People
TBS Extends Conan Deal Through ‘15
TBS announced Monday it has extended late night host Conan O’Brien’s contract, but only through November of 2015.
Read the article http://www.washingtonpost.com/blogs/tv-column/post/tbs-extends-conan-deal-through-15/2013/04/01/2edafb6a-9adf-11e2-9a79-eb5280c81c63_blog.html
Latin Market
Social Media Correspondents Named by Hispanicize
Four social-media influencers will “cover” Hispanicize 2013, a conference in partnership with the Hispanic Public Relations Association (HPRA), Hispanicize and the Public Relations Society of America (PRSA), at the Eden Roc Hotel in Miami Beach, April 9-13.
Read the article http://www.hispanicbusiness.com/2013/4/1/social_media_correspondents_named_by_hispanicize.htm
Social TV Daily publishes a daily roundup of news articles across the Internet. Excerpts are drawn from the content and full URLs are included.
