Samsung Smart TV Rollout with Flo Rida, Kate Upton, Eli Manning

2013 'Sports Illustrated' cover girl Kate Upton graced the Samsung Smart TV launch party.

Samsung captivated New York CIty yesterday with a presser and launch party for the rollout of its Smart TVs #SamsungSmartTV. Held at the Museum of American Finance on Wall Street, the evening event featured a step-and-repeat with photogs, and demonstrations of the product with open bar and edibles. The event featured New York Giants quarterback Eli Manning, a surprise appearance by this year’s (and last year’s) Sports Illustrated cover super model Kate Upton, and Flo Rida, the Florida hip-pop artist who gave a rousing concert later for 200 guests (our best guess!).  (Photos and video by Mo Krochmal)

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