The Billboard Music Awards Social Media Preview: Whats in Store for 2013 | Billboard

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The Billboard Music Awards at 8 p.m. Sunday are now an annual social TV tentpole event   Last year, over 900,000 tweets were shared, up from 220,000 in 2011.

Tonight’s Social TV program (#BBMA) includes:

  • On-air integration
  • Twitter
  • Shazam
  • Tumblr
  • Backstage
  • Instragram
  • Pinterest¬†

The Billboard Music Awards Social Media Preview: Whats in Store for 2013 | Billboard.

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