Tuesday’s Social TV Must-Reads

Screen grab of Facebook Page of Sir Howard Stringer

A rainy Tuesday in New York City and the broadcast networks are going wall-to-wall from Rome at noon, with ABC the only one with an on-screen hashtag — #ABCNews.

What’s on tonight? We check in with the critics’ picks from DC, NY and LA. We also have Sunday’s ratings stories, news from Twitter and TV. Also, some surprising news: Weakness in Pay TV subs and big media TV ad revenues. In People news, the Washington Post’s ascerbic TV critic will leave in May and Howard Stringer is going after “new opportunities.”

Tiger Woods still has TV ratings drawing power as weekend ratings show, and, in the Latin Market, Luis Miranda is leaving the White House and his position as director of Hispanic media to work as a consultant.

Click the link, and tell us what you think. Be sure to share!

TV Tonight

What are the critics’ picks for tonight?

  • The LA Times: “Hindenburg The Last Flight” concludes at 8 p.m. on Encore.

http://www.latimes.com/entertainment/tv/showtracker/la-et-st-tuesdays-tv-highlights-hindenburg-the-last-flight-on-encore-20130311,0,119160.story

http://seattletimes.com/html/television/2020534549_tvpicks12xml.html?prmid=head_more

Twitter tonight

Tuesday, Mar. 12; 10:00 p.m. ET / 7:00 p.m. PT — Bonnie Somerville (@BonSomerville), Stella Maeve (@StellaMaeve14) and executive producer Nick Wooton (@GoldenBoyCBS) will be live tweeting during “Golden Boy” (@GoldenBoyCBS), #GoldenBoy.

Read the article http://blog.twitter.com/2013/03/this-week-on-twitter-11-march.html

TV Ratings

  • ‘Revenge,’ ‘Family Guy,’ ‘Mentalist’ Rise on Sunday

Fast National returns have CBS tying Fox for a win among adults 18-49 (1.8 rating) on Sunday night and averaging a dominant 9.8 million viewers.

Read the article http://www.hollywoodreporter.com/live-feed/tv-ratings-revenge-family-guy-427231

  • Drooping Cable Ratings Pressure NBCU’s Cash Cow

“Top-tier cable networks are now facing the same competition as broadcast networks,” said Brad Adgate, head researcher at media agency Horizon Media. “There are so many more choices out there.”

Read the article http://online.wsj.com/article/SB10001424127887324096404578352273440945836.html

Advertising

Oreo’s Real-Time Marketing Strategy Requires Entrepreneurial Spirit

“There’s no reason why this should just work with Oreo,” said David Berkowitz, 360i VP of emerging media. Companies need to push the boundaries. “It’s open to everyone and anyone if you’re willing to put in the work to get the same type of results.”

Read more: http://www.mediapost.com/publications/article/195466/oreos-real-time-marketing-strategy-requires-entre.html#ixzz2NKxkfmnI

Twitter and TV

‘Idol’ bits: Top Twitter followings, top 10 theme

This year, Angie Miller has the most Twitter followers, followed by Lazara Arbos in distant second. The top 10 a year ago had a collective 214,000 fans. This year? 137,000 fans. That’s about 30% drop, comparable to the general drop off in interest in the show year over year.

Read the article http://www.accessatlanta.com/weblogs/radio-tv-talk/2013/mar/11/idol-bits-top-twitter-followings-top-10-theme/

Technology

  • Tubetime launches its All-In-One TV App on the Canadian App Store

(RELEASE) Montreal company launches Tubetime, an All-in-One TV app.

Read the release http://www.newswire.ca/en/story/1127543/tubetime-launches-its-all-in-one-tv-app-on-the-canadian-app-store

  • Fox mobile apps add TV Everywhere streaming, 24-hour sports network due this fall

The broadcaster updated the free Fox Now second screen apps on iOS and Android, adding access to stream full episodes of its TV shows — for viewers at participating providers.

Read the release http://www.engadget.com/2013/03/12/fox-now-fox-sports-1/

TV

  • U.S. Pay-TV Industry Sub Growth Hits Low in 2012

Research firm SNL Kagan said late Monday that the pay-TV industry, combining cable TV, satellite TV and telecom video service providers, collectively added 46,000 subscribers in 2012. That compared with a gain of 280,000 in 2011 and meant that the industry finished the year with close to 10.428 million subscribers, up from around 100.38 million total pay TV users at the end of 2011.

Read the release http://www.hollywoodreporter.com/news/us-pay-tv-industry-growth-427390

  • TV Advertising Is “Surprisingly Weak” Due To Internet And Economy: Analyst

Total ad revenues didn’t grow at all in 2012 at the big media companies tracked by Nomura Equity Research’s Michael Nathanson.

Read the article http://www.deadline.com/2013/03/tv-advertising-weakness-economy-internet-analyst-report/

People

Washington Post TV columnist Lisa de Moraes Exiting After 15 Years

The Washington Post’s longtime TV columnist Lisa de Moraes is leaving the newspaper at the end of May.

Read the article http://www.politico.com/blogs/media/2013/03/tv-columnist-lisa-de-moraes-to-leave-washington-post-158989.html

Sony chairman Howard Stringer set to retire, explore ‘new world’

“A new world is opening up for me… one that allows me to complete my plan to retire from Sony, which I expect to do at the conclusion of my term later this year. That will allow me to move forward with new opportunities I’ve been presented with lately,” Sony chair and former CEO Howard Stringer said.

Read the article http://www.theregister.co.uk/2013/03/12/howard_stringer_retires_from_sony/

Sports

  • Whatever you think of Tiger Woods by now, this is fact: He draws eyeballs

With Tiger Woods winning, NBC’s WGC golf Sunday drew a 4.4 overnight rating. That’s up 42% from last year’s coverage.

Read the article http://www.usatoday.com/story/sports/columnist/hiestand-tv/2013/03/11/tiger-woods-pga-tour-cbs-college-basketball-fox-nascar-danica-patrick-espn-duke-north-carolina-los-angeles-lakers/1979735/

  • The hapless New York Jets turn to Twitter for help

Tweet by @nyjets: Free agency begins tomorrow. The Jets priority should be _________.

Read the article, http://www.usatoday.com/story/gameon/2013/03/11/new-york-jets-twitter/1979663/

Latin Market

White House official who bettered Hispanic media access steps down

The White House’s director of Hispanic media, Luis Miranda, 36, is stepping down to return to the private sector as a communications consultant.

Read the article http://www.kansascity.com/2013/03/08/4108957/white-house-official-who-bettered.html

  Social TV Daily publishes a daily roundup of news articles across the Internet. Excerpts are drawn from the content and full URLs are included.

 

 

 

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