Aereo makes a move and ABC counters leads today’s mid-day roundup of must-read Social TV stories. We have ratings updates, lots of moves and reactions for next season’s TV schedule changes, people news and, as always, a look at the Latin Market.

Top Stories

Aereo live TV service refreshes pricing, opens Boston May 15

Aereo, the company that offers over-the-air broadcasting on the Internet, today announced a new simplified pricing structure. The base plan, which includes unlimited streaming and 20 hours of DVR storage, will remain unchanged at $8 per month, but the $12 monthly tariff will include 60 hours of storage, compared to the 40 hours Aereo previously offered.

• Read the article, via Engaget

How ABC will use live streaming to challenge Aereo

Aereo argues that its service is legal because it leases each of these tiny antennas to an individual subscriber to stream its service.   This week, ABC is taking the fight against Aereo to the New York-based startup’s home turf: the network will start streaming its entire programming schedule in real-time to viewers in New York and Philadelphia.

• Read the article, via USA Today

Ratings

TV ratings: ‘Survivor: Caramoan’ finale leads Sunday, ‘Revenge’ finale dips

CBS scored a prime-time sweep on Sunday night, with “60 Minutes” and the three-hour “Survivor: Caramoan” finale and reunion show leading each of their hours in both viewers and adults 18-49.

• Read the article, via Zap2it.com

New Season 

NBC promotes fall season with Twitter contest

NBC said Sunday that it’s holding a Twitter-based sweepstakes linked to its fall schedule presentation to advertisers – a social-media twist on the annual TV rite occurring this week.

Read the article, Associated Press via Sacramento Bee 

Cord Cutting

As sports and bundling boost TV bills, some viewers are fed up

BIRMINGHAM, Alabama — The Southeastern Conference’s new network enters the television marketplace at a unique period. The bundling of pay television programming — in which cable and satellite providers give consumers more channels than they may want at an ever-increasing price — shows fraying.

• Read the article, via AL.com

Trends

‘Scandal’ has become must-tweet TV

ABC’s “Scandal” revolves around a beautiful, law-breaking Washington power-fixer with killer instincts and a matching wardrobe. She’s madly in love with the very flawed president of the United States, who, among other things, recently murdered a Supreme Court justice. And they’re the good guys. This is the show that Twitter built.
Read the article, via LA TImes

Reactions

In Blow to NBC News, ‘Rock Center’ Is Canceled

Among the cancellations announced this week in anticipation of Monday’s unveiling of a new prime time schedule, surely the hardest to take for NBC News is the closing notice for “Rock Center,” the ambitious newsmagazine program that hoped to stake out new territory for both the news division and its chief anchor, Brian Williams. NBC announced on Friday afternoon that “Rock Center” would not be back on its schedule in the fall and would have its last program in late June.

• Read the article, via NY TImes

TV Will Be a Lot Less Gay Next Year

As the broadcast TV channels prepare to reveal their fall schedules this week, the renewed-or-canceled announcements that blasted out at the end of last week have already determined one characteristic of the 2013-14 TV season: It will be a lot more heterosexual than the current season, which officially ends next…

• Read the article, via Slate

People

Warner Bros. TV Group CEO Bruce Rosenblum expected to leave

Bruce Rosenblum, the longtime president of Warner Bros. Television Group and one of the top executives at Time Warner Inc., is expected to leave his position in the coming weeks. The departure had been anticipated ever since Rosenblum was passed over this earlier year to succeed Barry Meyer as chief executive of all of Warner Bros.

• Read the article, via LA Times

Latin Market

Upfront Week 2012: Hispanic Brands and Cable Networks Bolster Efforts

As the landscape for Upfront Week becomes increasingly crowded with presentations and parties, the major broadcast television networks are competing even harder for the attention of advertising agencies.

• Read the article, via BizBash