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Tuesday Social TV Must-Reads (May 21)


Sunday night’s Billboard Music Awards were the biggest Social TV event since the Grammy Awards back in January and spiked in the ratings as the top story in our mid-day roundup of Social TV must-reads.

Check out stories on Monday’s ratings, Oklahoma tornado coverage, Best Buy earnings, branded content, YouTube, Samsung, Dish, Tivo, Soccer ad earnings, Tumblr, IMDB, and a new NBC News president? Read more

May 21st, 2013 Advertising, Research, Social Media, Sports, Technology, TV News
Via:

The Billboard Music Awards Social Media Preview: Whats in Store for 2013 | Billboard


The Billboard Music Awards at 8 p.m. Sunday are now an annual social TV tentpole event   Last year, over 900,000 tweets were shared, up from 220,000 in 2011.

Tonight’s Social TV program (#BBMA) includes:

  • On-air integration
  • Twitter
  • Shazam
  • Tumblr
  • Backstage
  • Instragram
  • Pinterest¬†

The Billboard Music Awards Social Media Preview: Whats in Store for 2013 | Billboard. Read more

May 19th, 2013 Social Media, TV News
Via:

Digital Summit ATL #dsum13


May 15th, 2013 Social Media, Technology, TV News
Via:

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