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Social TV Must-Reads (May 9)

VIDEO ROUND TABLE: Social TV, Where’s the Money? With Turner Sports, Socialite, and the Padem Group on a panel at the recent Streaming Media West conference.

‘American Idol’ won the social-tv buzz and the ratings battle with ‘The Voice’ last night and leads our mid-day roundup of must-read stories for the Social TV industry. Read more

May 9th, 2013 Research, Social Media, Technology, TV News

Beautiful Game: Wednesday’s Social TV Must-Reads (March 27)

Who says the U.S. doesn’t appreciate soccer? Last night, soccer dominated social mentions for both broadcast and cable, knocking NBC’s The Voice down to a third-place showing. We take a look at the numbers.

The ratings success of the NCAA basketball tournament — March Madness — is translating into digital success and not cannibalizing in-person attendance, we learn today. Read more

March 27th, 2013 Advertising, Deals, Research, Social Media, Technology, TV News

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