Social TV: People Are Talking — How Marketers Should Listen – Knowledge@Wharton

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Wharton operations and information management professor Shawndra Hill is studying how “social TV” could be used to effectively build viewer engagement. Read the Q&A from Knowledge @ Wharton

via Social TV: People Are Talking — How Marketers Should Listen – Knowledge@Wharton.

Dec 6
mo December 6th, 2012 0 comments Research / Social Media
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