Monday’s Social TV Must-Reads

As we listen to President Obama’s second inauguration speech, we look forward to four more years of social TV growth and improvement.

Meantime, check out today’s selected news headlines for social TV pros and be informed!

TV Tonight

• ‘Deception’ on NBC

Read the article, via LA Times http://www.latimes.com/entertainment/tv/showtracker/la-et-st-mondays-tv-highlights-deception-on-nbc-20130118,0,3203334.story

•  ’Carrie,’ ‘Broke,’ ‘Castle’

With so many crime shows on TV, eventually plots are going to recycle. That happens tonight.

Rad the article, http://www.usatoday.com/story/life/tv/2013/01/20/bianco-critics-corner-jan-21/1845237/

• Kevin Bacon returns to TV with “The Following” tonight at 9 on Fox

Read the  article, via North Jersey.com  http://www.northjersey.com/arts_entertainment/television/187699881_TV_best_bets__Mon___January_21.html

Saturday TV Ratings

FOX was number one Saturday with adults 18-49, but CBS won with total viewers, with “48 Hours” on CBS the top show with 5.26M viewers.

Read the article, via TV by the Numbers
http://tvbythenumbers.zap2it.com/2013/01/20/tv-ratings-saturday-cops-rerun-is-top-program-of-the-night-48-hours-dips-on-slow-saturday/165912/

Midseason Premieres

Perhaps because of the failure of so many of fall’s scripted series, reality shows are back with a vengeance on the midseason roster. Celebrities and the rest of us are diving, cooking and competing for jobs and lovers.

Read the article, Dallas News http://www.dallasnews.com/entertainment/television/headlines/20130120-check-the-lineup-of-adventurous-tv-midseason-premieres.ece

Inaugural Coverage

Major TV networks all spending less time on coverage of Barack Obama’s second Presidential inauguration. Regular programming will resume as early as 3p.m. Monday on many networks, some of which slashed their inauguration coverage by 40%.

Read the article, via NY Daily News http://www.nydailynews.com/news/politics/tv-networks-spending-time-obama-inaugural-coverage-article-1.1243750

Advertising

DLD 2013: TV advertising to get smart

What smart TV needs to crack, said Glam’s chief executive, Samir Arora, is discovery. “In the cable business, you have access to power and place that the user will need. But the people who are best at content discovery today, that’s not the guide – it is Apple, then Facebook, then Twitter and then maybe Google (they are good at search but not discovery).”

Read the article, via Guardian (UK) http://www.guardian.co.uk/technology/pda/2013/jan/21/dld-2013-advertising-smart-tv

Sports

• NFL Network increasing Super Bowl coverage to 140 hours

 NFL Network will announce Tuesday sweeping increases in its on-air Super Bowl TV coverage, including a 10 1/2-hour pregame show, which, along with a 3 1/2-hour post-game show, means NFLN will have 14 hours of game-day coverage — up two hours over last year.

Read the article, via USA Today http://www.usatoday.com/story/sports/2013/01/20/nfl-network-super-bowl-nhl-espn-fox/1849489/

• NHL’s return sees best regular-season TV ratings in a decade

NBC announced Sunday the overnight ratings from Saturday’s action were very strong, carrying a 2.0. That’s the best overnight rating for a regular-season NHL game that wasn’t a Winter Classic in more than a decade, back in 2002 when the NHL was on ABC. It was up 67 percent from last season’s average broadcast rating.

Read the article, via CBS Sports http://www.cbssports.com/nhl/blog/eye-on-hockey/21589315/nhls-return-sees-best-regular-season-tv-ratings-in-a-decade

• Bro Bowl

The Super Bowl will feature a showdown of coaching Harbaugh brothers with Jim leading the 49ers and John in charge of the Ravens.

Read the article, via Forbes http://www.forbes.com/sites/kurtbadenhausen/2013/01/21/super-bowl-2013-a-primer-on-the-harbaugh-brothers/

• Packers’ QB Rodgers returns to Twitter

“Good to be back with all of you in Twitter land! Thanks to all of our amazing Packer fans for your continued support this year, we love you!“

Read the article, http://www.todaystmj4.com/news/local/187715311.html

Content

TV networks have wallets out at Sundance

It won’t be long before the usual suspects at the Sundance Film Festival — Fox Searchlight, Sony Pictures Classics, the Weinstein Co., et al. — begin making splashy headlines, with agents mulling multiple offers on hot acquisitions titles “Don Jon’s Addiction,” “The Spectacular Now” and “Austenland” after a packed weekend of screenings.

Read the article, via Variety http://www.variety.com/article/VR1118064886/

Latin Market

CNN plans Hispanic broadcast TV network, CNN Latino

CNN is looking to build a US Hispanic-focused syndicated TV network for broadcast, dubbed CNN Latino, starting with a new eight-hour block of Spanish language programming.

Read the article, via Rapid TV News http://www.rapidtvnews.com/index.php/2013012125942/cnn-plans-hispanic-broadcast-tv-network-cnn-latino.html